Confluence
2024 // Spring
Project Duration: 14 Weeks
On-the-Go Coffee Maker designed for people with a busy morning. Designed for speed, built for clarity.
Research
The global single-serve coffee market was valued at ~$29 billion in 2023 and is projected to grow significantly, showing strong demand for convenience.
Mornings are compressed. ~30% of workers report having less than 30 minutes from wake-up to out-the-door
Roughly 1 in 3 adults don't get enough sleep. Early risers often sacrifice sleep. And making choices early in the morning is mentally taxing. Pre-programmed routines are highly valued.
PainPoints & Opportunity
Cleanup Avoidance: If it's messy or takes time to clean, it won't get used consistently.
Complexity = Delay: Complicated steps (grinding, tamping, frothing) are impossible during the rush.
Pre-Coffee Zombie Mode: Fine motor skills and decision-making are impaired. Fumbling with pods, buttons, or settings is frustrating.
What If
Silent dawn light glows. You pad to the kitchen. One tap wakes your machine: “Ready in 3 seconds.”
Slide in a capsule, no fumbling — magnetic alignment and Press one button.
A barely audible hum begins. No jets, no grumbles.
Meet
8th Seconds: Rich aroma fills the air.
22 seconds: Hot, perfect espresso flows into your cup.
